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Management Team
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Russ Endres
CEO + President
Raised on a dairy farm, Russ knows the value of hard work. He is experienced in all phases of property management, having started with the company in ...
Raised on a dairy farm, Russ knows the value of hard work. He is experienced in all phases of property management, having started with the company in construction and leasing in 1979. Russ became Vice President and General Manager in 1982. He created FGS The Restoration Company, a WMC subsidiary, in 1988. Russ was named President in 1992. He also started the federally assisted housing department in 1994. Russ oversees all aspects of company operations in Madison. His hands-on approach to conducting business means every detail, no matter how small, will be addressed. He is past president of the Apartment Association of South Central Wisconsin (AASCW) and Wisconsin Council for Affordable and Rural Housing (WI-CARH), a trade group serving the rural housing industry. Russ is a founding principal of WMC Realty Advisors. -
Andi Simmons
Director of Business Development
Andi joined WMC in early 2014 as a Regional Manager, supervising a mixed portfolio of small properties, commercial/retail properties, and condo associ...
Andi joined WMC in early 2014 as a Regional Manager, supervising a mixed portfolio of small properties, commercial/retail properties, and condo associations. She began her property management career as a leasing consultant. She has overseen a variety of properties including new construction, lease-ups, distressed properties, affordable and market rate. Andi has extensive experience in new property development, primarily in assisted/independent living and mixed-use properties using TIF financing, developing over 20+ communities, directing the in-house management company and acting as asset manager for third-party management. She is the person who makes connections in the community and helps drive our business forward, both with new business and maintaining existing client relationships. Andi is an expert trainer and leads by example with an emphasis on accountability and transparency. -
Alicia Reed
Broker/Principal
Alicia began her career with WMC in 1997, starting in the FMHA (now known as Rural Development) housing and accounting departments as an administrativ...
Alicia began her career with WMC in 1997, starting in the FMHA (now known as Rural Development) housing and accounting departments as an administrative professional. She later transitioned to the field with FGS, gaining hands-on experience packing out and cleaning fire-damaged properties. After two years in the field, Alicia returned to WMC, this time joining the marketing department, where she developed materials for both individual properties and broader corporate campaigns. Her versatility and commitment led her to step in as a leasing agent during a staffing shortage—an experience that sparked a passion for the dynamic challenge of student housing. She quickly became instrumental in achieving full occupancy across campus apartments, setting the foundation for her growth within the company. Alicia has since managed some of WMC’s most challenging properties, applying her problem-solving mindset to improve operations and resident satisfaction. “Turning properties around is my favorite part of this business. Taking a place from where someone has to live to somewhere they want to stay is the most rewarding part of this job,” she says. In her current role, Alicia oversees all aspects of Property Management operations at WMC, as well as leading the Service Department, which plays a key role in addressing deferred maintenance and restoring underperforming properties. Her leadership extends across both strategic oversight and operational execution, bringing deep field knowledge and a relentless drive for improvement. Alicia is also a licensed real estate broker for WMC and serves as the licensed contractor for FGS, reflecting her broad expertise and long-standing commitment to excellence across both companies. -
Susan Stepka
Chief Financial Officer
Susan joined WMC as Chief Financial Officer in February 2018, bringing over 25 years of property management-specific accounting experience. She served...
Susan joined WMC as Chief Financial Officer in February 2018, bringing over 25 years of property management-specific accounting experience. She served as President for the National Affordable Yardi User Group (NAYUG) and is a nationally Certified Management Accountant (CMA). Susan works tirelessly to improve operational processes, efficiency, and profitability, adding value to all levels of the business. Her many strengths include budgeting, forecasting, refinancing, raising equity, monitoring cash flow projections, and benchmarking financial conditions and scenarios. Susan is a strong leader who embraces change by identifying key initiatives that drive strategic growth and financial strength for our companies and our clients. She was recently named a finalist in the In Business CFO of the Year Awards.